The COVID-19 National Trust Fund has selected seven celebrities from the music, arts and entertainment industries as brand ambassadors for the fund.
The ambassadors are hip life musicians Reggie Rockstone and Praye, Actresses Bibi Bright, Nana Ama Mc Brown and Emilia Brobbey, and TV personalities, Israel Laryea and Gilbert Abeiku Aggrey.
They are expected to help raise money for the Trust Fund by serving as the interface between the fund and the public and projecting its image in a positive light Former Chief Justice Sophia Akuffo, who currently chairs the COVID-19 National Trust Fund, inaugurated the ambassadors in Accra last Friday.
The COVID-19 National Trust Fund was established on March 27, 2020 by President Nana Addo Dankwa AKufo-Addo when the pandemic first hit the country.
It was established with the goal of limiting the impact of the pandemic on the lives, livelihoods and businesses of Ghanaians by raising funds to support vulnerable persons afflicted by the pandemic and frontline workers leading the efforts against the pandemic in the country.
Ms Akuffo said the ambassadors would serve as the mouthpiece of the fund and promote, market and propagate the messages of the Trust Fund.
“We expect that the ambassadors will use their respective platforms to share messages aimed at achieving the objectives of supporting those who are directly engaged in the combat of the COVID-19 pandemic as well as those who are affected with, or afflicted by the disease,” she said.
She further pointed out that the ambassadors would help educate the public on the importance of the ongoing vaccination exercise and the need for everyone to take the vaccine.
“They will also help us to continue educating the public on the sustained importance of adhering to the COVID-19 safety protocols of regular hand washing under running water, observance of appropriate physical distancing, wearing of face masks and avoidance of crowded spaces as much as possible,” she said.
The former Justice of the Supreme Court gave a highlight of the activities of the fund over the past year and indicated that an amount of GH47.7 million, out of the GH57.1 million received as donations, had been disbursed from the fund.
She said the fund had donated cash and material gifts, food and non-food items, vehicles, ambulance, assorted drinks, among others received from over 600 donors made up of individuals, social groups, religious bodies, NGOs, public and private associations and corporate bodies.
“With what we have received, we have undertaken various interventions including the provision of material support, example PPEs, reagents, etc, to medical facilities such as testing centers, special isolation centers, special COVID-19 care management centers, regional and district hospitals, health centers, and CHPS compounds”
“We have supported the COVID-19 private sector fund in the construction and completion of the National Infectious Disease Centre at the Ga East Municipality and we have also given support in cash to certain vulnerable groups in our communities,” she said.
Ms Akuffo said the financial resources of the fund had dwindled to GH7.4 million, adding that “we have been eking out with extreme frugality, because we do not know what surprise the novel coronavirus might throw against us tomorrow”
On behalf of the ambassadors, Mr Israel Laryea and Reggie Rockstone expressed the commitment to help lead the campaign against the pandemic and raise funds to support the underprivileged in the country